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post6 Crafting Compelling Sports Content: Leveraging Data, Comparison, and Controversy

Creating compelling sports content in today’s digital age,  sports enthusiasts are not only hungry for action on the field ... See more

post6 Leveraging on other brands to grow equity & sales; Coca-cola vs Pepsi

Sometimes ago, I was at a fast-food somewhere in Lagos for a meeting with a friend. After some discussion, ... See more

post6 When Marketing and Personal Branding failed Akinwunmi Ambode

It is less than six months to the 2019 general election and candidates are doing all to sell their ... See more

post6 Who is your Brand Ambassador (1)? The relationship between Davido & Infinix .

Few weeks ago, Infinix mobile announced the Afro pop sensation, Davido as its brand ambassador. It was probably not ... See more